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Flye Clothing is a new female Streetwear platform designed with a vision to empower women. Flye’s triple C effect is to Collaborate, Connect, Create. They have launched with a vision to connect brands and creatives giving them affordable space to sell their products. Flye are offering an amazing opportunity for female-led streetwear brands to collaborate and sell through a new platform – theflyetrap.comRealising as a start-up, the founder – Meena Bhella saw the struggle with Independent brands who don’t always have the finances to pay a £1000 a month for a retail space especially in London where it can be more.With platforms such as @diet_prada – brand-shaming the copycats, it’s apparent the effect digital culture is having on the creative industry. As Meena Bhella explains ‘there are so many strong designers and products out there which questions the reason – why re-create something that’s already amazing and not give the designer their dues?’ Flye is about showcasing the best UK creatives in streetwear -resulting in an opportunity to approach an ethical way of working WITH designers opposed to fuelling the ‘copycat-rip-off’ culture.

Lina Ayers

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