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AimeeLouLondon was born out of a love for streetwear style, mixing hard wearing fabrics (knitwear and leather) and a desire to create a unique, unisex collection for the ones who dare to be different. Founded by Aimee Louise Imms as a creative outlet for her thoughts, inspirations and style. After working as a Freelance Stylist within the fashion industry for many years she decided to extend her creative skills. Surrounded by a family who have always knitted, Aimee’s Nan saw at an early age her creative flair and taught her how to knit. After grasping the basics and creating a few children’s wear pieces she is now taking it to the next level by creating this edgy line to showcase her passion for knitwear and leather, combining the two together to create a selection of classic staple pieces to suit any fashionista. The current collection consists of trendy knitted sliders, wavy slogan tees and not forgetting stylish crop tops. Each product is designed with love in the heart of London.
Sourcing quality fabrics and materials in and around London and knitting each garment by hand, AimeeLouLondon strives to be constantly innovative whilst at the same time making sure that the collection is affordable and not out of reach for those street style lovers.

Lina Ayers

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