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Dreaming is exactly what we’ve been doing ever since we laid eyes on this vibrant new collection from Dream But Do Not Sleep, a forward thinking British street wear brand with  a strong focus on good design, premium quality and attention to detail. They have firm roots in the Electronic Dance music scene which has gained them support from some big name DJs; XXXY, Synkro, Addison Groove, Pedestrian, Happa, and Kashii, whilst gaining recognition from The Daily Street, WAD and Big Up magazines and more. 

The autumn/winter collection is very alternative and nothing like your typical winter clothes, but, my, does it work. The bold floral prints, blend of tropical fabrics and autumnal colours are spread across five panels, bucket hats and pocket tees along with their signature logo hoodies; perfect  for layering this winter.  Dream But Do Not Sleep are so original and individual with their style choices that they’ve even managed to make something as simple as the winter hat completely diverse. By choosing a bucket hat instead of your typical beanie they have made a major style statement, what better a way to step out of comfort zone than with a little touch of Hawaii? A bright hat will add a bloom of colour to your winter days whilst, of course, keeping you warm.



They also have some pocket tee’s and snapbacks to match. Keeping with the running theme of floral they have introduced autumnal colours to the print, with a deep burgundy red and a navy blue, who said warm tones had to be dull?




Lastly, Dream But Do Not Sleep are continuing to experiment with geometric prints which they have managed to incorporate onto some T-shirts. The geometric pattern makes up the company name, one filled with vibrant yellows and reds, the other a simple yet stylish black and grey.

Grace Simona

For more information about the brand visit their website here.