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Hype have re-written their own rule book with their AW17 collection.  Whilst exploring cut and sew fabrics on a grander scale and sherpa quilting, they have slowed down on all over print in the collection and explored the use of graphics in a new and exciting way.  The core of Hype is still very prominent in A/W’17 but the use of more interesting processes including puff screen prints and embroidery has heightened the level of production and end product. 

Lina Ayers

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