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H&M has announced a collaboration with multi-platinum recording artist and producer G-Eazy. G-Eazy x H&M is a collection of new season menswear essentials which has seen G-Eazy working creatively together with the brand to develop the new season pieces.

Adam Taylor/Newspix/Getty Images

Added Andreas Lowenstam, H&M’s head of men’s design, “G-Eazy is such a cool guy, he defines the menswear moment right now and it’s been a real pleasure to work with him on these sharp pieces. We love his unique take on streetwear with tailoring, and his love of checks and vivid colour.”

Bailey Moss

The G-Eazy x H&M collection drops on 1at March 2018 at H&M stores worldwide, as well as online at hm.com.