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The People United is an art and apparel brand centred around a striking image by the talented artist Darryl Daniels. You’ll notice a running theme throughout this unique brand in the form of a raised arm and fist painted in the stars and stripes of the U.S. flag. This was created in 2012 to represent the concept of a people united for the good of all. Daniels decided to make the image the absolute focus.

Reproducing the artwork on T-shirts had always been a goal, but the opportunity to do the same on canvas and poster productions was something Daniels had wanted to do as well. The People United was born of a question. The raised arm and fist inspiration came from a reflection on history. Daniels decided on an image based on one we’ve seen in so many movements. Through this image it shows every American is connected, resolved and united. The artist combined this with the bold colours of the American flag and it’s turned out to be a very powerful image. 

american fashion

The People United is a representation of Daniels personal vision of America. The spirit of fairness, the spirit of compassion and spirit of commitment to greatness and a resolve to the common good. He believes and feels this America exists and the artist decided to create the brand to say it artistically and aesthetically.

Lina Ayers

Click here to visit the website.